In part 1, I faced off the search volumes of five versions of the names of the five big European countries. Today, I compared each time four European countries plus the US as far as the Google-popularity of a fifth European country was concerned. I started with the UK:
The UK was most popular in Spain, twice as much as in the US and Italy. France and Germany closed the rankings. My guess would be that this was caused by the larger contingent of British tourists in Spain. Note that I put the US in place of the search-term country. After all, a country name being most popular in its own territory didn't need proving but a comparison with the search patterns in the US could provide a nice study in contrast. Next, France:
France was most popular by far in the UK—a sentiment that was not returned as we saw above... Americans were the least interested in France. All searchers though were most interested in the summer: Tour de France time! Just like with the UK, popularity is generally in decline. Then came Germany:
All Europeans were about as much interested in this country, the US lagged a bit behind. Italy narrowly won this one. The 2006 World Cup soccer was again clearly visible, esp. in soccer-crazy Spain and Italy. So, how about Spain?
The interest in this country was staggered perfectly, from the top score in the UK (returning the favor; see above under the UK) to the least interested Italians. Americans came out one step above Italy. I wonder whether the UK trend line showed their vacation season, beginning at Christmas and lasting through the summer. The French and to a lesser extent the Germans also vacation in Spain but mostly in the summer only. Strangely, Americans were less into Spain during the summer... Finally, Italy:
One more time, the Europeans more or less agreed while the US lagged behind some. The summer 2006 peak was caused by the Azurri (Italian national soccer team) winning the World Cup in Germany.
15 hours ago